Four Tips on Selling your Home During COVID-19

Although we are in the midst of a pandemic, it does not stop the real estate industry.  With low inventory in the market, sellers are in a great position to sell their home.  There are, however, certain things to consider in preparing your home to ensure the safety and health of all parties involved while making it highly desirable.   

Virtual technology - One of the most important things to offer buyers is the ability for them to experience your home virtually.  A 3-D self-navigable tour offers a realistic experience of the home and makes the buyer feel as if they were physically inside walking around.  A live video walkthrough is another option which allows you to share details of the home and answer questions on the spot as the buyers watch the video.  Some sellers are even offering Facebook Live showing for groups.

Teleconferencing - Communicate through teleconferencing allows for that “face-to-face” interaction while practicing social distancing.  Services such as Zoom and Google Hangouts allow you to review offers virtually in the safety of your own home.  They allow documents to be shared, and all parties can review the details in real-time.

E-sign all documents – Though some real estate companies have already been e-signing documents, it is now more important than ever.  It allows for the signing time sensitive documents, such as closing agreements and offer letters, effortlessly and securely. In addition, online notaries are gaining popularity for documents that need notarization.      

Be more descriptive in your listing– Having to sell a home virtually can hide some details and hidden gems in the home.  Be very description in the listing and paint a vivid picture of the home, making note of all the key upgrades and features that may not be evident in a video.  These details can be the influencing factors in an offering being made. 

Being able to adjust to meet the current demand of buyers and adapt to the current environment is the key to our success.  We have implemented these selling tools for our sellers and have seen solid results. Call us today if you have any questions and if you would like us to sell your home with strategies that work.